If you’re looking for your next career move, standing out to hiring managers is the key to getting your foot in the door. However, in a tight job market, a strong résumé alone won’t necessarily bring your application to the top of the pile.
Personal branding plays a critical role in how job seekers present their skills, experiences and values to potential employers. Here, our owner, Alex Cooke shares his top tip for showcasing your unique personal brand to hiring managers.
Quantify How Your Actions Led To Success
With 500 applicants per role, job seekers need to prioritize getting a recommendation from the hiring manager in order to cut through the noise. Once the door is open, job seekers must then tangibly demonstrate how their actions have directly led to P&L impact or success. Here’s recommendation for job seekers: Use an x, y, z methodology where x equals action, y equals metric change and z equals P&L impact. Simply put, they must embody positive growth. – Alex Cooke, Phase 3 Search